Lights, Camera, Action

Since 2007, we have trained, placed and kept talented youth in the exciting world of film, television, journalism, photography and new media.

Ext: Day, Toronto.

POV 3rd Street was established in 2007 by members of the film, TV and commercial production industries who were interested in increasing access to employment in their field and broadening its diversity. As a non-profit organization we are dedicated to ensuring that at-risk youth (aged 18 to 29) gain the necessary skills and experience to secure jobs and build long-term careers in the media industry. We run several different programs for our students and alumni, including the Media Training Program, the 3rd Street (Critical Thinking) Program, and the Next Steps Program.

We have a student graduation rate of 87%, with over 71% of our graduates still actively engaged with us. 62% of our alumni are working in the film and media industry as a direct result of their participation in POV 3rd Street, and another 13% are working in related fields. We have had exceptional support from our connections in the industry, which include but are not limited to Corus Entertainment, Ontario Media and Development Corp, Cassels Brock, the RBC Foundation’s Film and Media Division, Buck Productions, William F. White, Radke Film Group, Stealing Time Editing, and Jigsaw Casting.

This is an exceptional opportunity and the program is quite literally changing people's lives.

- Jeff Kopas, Co-Founder

POV 3rd Street is about working to break the cycle of poverty through media and the arts.

- Edie Weiss, Co-Founder

PARTNERING WITH 3rd STREET FOUNDATION

3rd Street Foundation is an intensive bi-weekly development program aimed at small groups of young adults, using the science of cognitive development to instill critical thinking skills. The program is run by Harvard-trained instructors and focuses on the skills that the OECD (Organization for Economic Cooperation and Development) and others have deemed critical to success, including communication literacy, social awareness, and autonomous control.

The 3rd Street program is based on the latest understanding of the neuroscience of motivation and its effect on social intelligence. We teach adaptive reasoning and advanced problem-solving techniques. Simply put, we give our students the tools they need to stay focused and manage their emotions.

Our Partnership

In 2012 POV ran twelve modules in partnership with 3rd Street. This collaboration proved extremely successful and led to our combined training program that not only equips our students with valuable technical skills, but also imparts critical thinking and soft skills that they might not otherwise learn.

Together we are able to prepare our students for, and subsequently place them in, their desired media jobs, as well as mentor them throughout their emerging careers. The partnership between POV and 3rd Street has created an organization like no other: POV 3rd Street is literally changing people’s lives.

POV and 3RD Street combined are a truly unique program, unlike anything else available.

- Jamie Purdon, Co-Founder

our work in action since 2007

70

Graduates

2302

Training hours

70

Full time jobs

Meet our board and advisors

Jaime Purdon

Board member

Michael Carter

Board member

Meg Spevak

Past Board Member

Marcello Cabezas

Past Board Member

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Marcello Cabezas

Marcello Cabezas is a highly respected and award-winning producer, performer, host, city builder and marketer. He is a recipient of the prestigious Arnold Edinborough Award for his contributions to national arts and cultural development, and the Toronto Star has called him “the show business jack-of-all-trades, master of most.”

Mr. Cabezas came up with the idea for #happyvotinghourTO which led to record voter turnout in the 2014 Toronto election.  He was also a member of the Executiviva! Ambassador Program for the TO2015 Pan/Parapan Games. He is a featured contributor at Huffington Post Canada and his column can be read here.

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Scott Mackenzie

Advisor

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Scott Mackenzie

Scott Mackenzie, an Alberta native who settled in Toronto 20 years ago, has been in film and television production since 1978. His various jobs have included director, cameraman, editor, producer, assistant director, production manager and soundman. From 1989 to 1996 he worked as a freelance producer for television specials, documentaries, independent films, commercials, multimedia presentations and corporate and industrial productions.

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Michelle Archer

Past Board Member

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Michelle Archer

Michelle Archer has always had a passion for storytelling and has been in the advertising and marketing industry for over 15 years.  She is a member of SBWCI and 12X12, and has studied Children’s Book Writing at Gotham Writer’s Workshop.  She is also the sole proprietor of Flatdog Consulting. 

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Jeff Kopas

Board member

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Jeff Kopas

Jeff Kopas was born in Toronto, Canada and is an award-winning filmmaker.  He has been recognized as one of Canada’s most exciting emerging talents of the last few years by the media industry.  Reviewed by every major publication, Mr. Kopas has also been showcased on CBC’s The National, E-Talk Daily, Entertainment Tonight Canada, and the Business News Network.

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Edie Weiss

Board member

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Edie Weiss

Edie Weiss is the President and CEO of Radke Film Group, which encompasses Radke Films, Steam Films, OPC.TV, Soft Citizen, Filmgroup.TV, Vapor Music, Thread Branded and Common Good.  She is responsible for the overall direction of the aforementioned group, and under her skilled management it has garnered international acclaim.  In 2008 Radke was recognized as one of the top ten production companies in North America, and in 2009 Ms. Weiss received the RBC Woman Entrepreneur Award.

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Ilene Bronsteter

Board member

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Ilene Bronsteter

Ilene Bronsteter brings over twenty years of management experience to the board, having owned and managed her own business and earned a Masters of Business Administration from Queen’s University.

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Fred Fuchs

Past Board Member

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Fred Fuchs

Fred Fuchs is an active TV and film producer in the United States and Canada, as well as an internationally renowned executive at the CBC.  He is known for the TV series Faerie Tale Theatre and as the president of American Zoetrope had a hand in producing films such as The Godfather Part III, The Rainmaker, and The Virgin Suicides.  His later work includes executive producing the TV shows What It’s Like Being Alone and Camelot.

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